And after several weeks without a post in my blog, I am back!
This Alfons Mucha postcard was sent to me from Germany, by Antonia, a lovely lady that mentioned that she loves to learn different languages and to travel (she even wrote the postcard in SPanish!)
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This Mucha postcard represents the "Lefèvre-Utile" a manufacturer brand of French biscuits, emblematic of the city of Nantes.
Lefèvre-Utile was founded in Nantes, France, in 1846 by Jean-Romain Lefèvre. Originally he sold biscuits from the English factory Huntley & Palmers and then he began his own production.
The name LU comes from Lefèvre and his business partner and wife, Pauline-Isabelle Utile.
Their initials were first utilized by Alfons Mucha for an 1897 calendar ad for the Lefèvre-Utile Biscuit Co.
